What does it mean to be a VIA Ambassador in India?

Sarah Jessica Rose, one of the 2023 VIA Ambassadors for India, tells us: “As a participant and winner, I’ve noticed a significant change in my road behavior. It encourages us to share our knowledge with others, reminding family and friends to follow safety measures like wearing seatbelts and obeying traffic signals. These small actions can save lives and prevent accidents. I’m grateful for the opportunity given and hope the program continues to grow, impacting more students worldwide.”

United Way of Mumbai, the NGO partner, released its VIA handbook to empower young people to make smart decisions as pedestrians, understand traffic rules, and navigate roads carefully.